4/16/2024 0 Comments Poem your dash![]() Guess what pairs well with a big game? A cold beer. Here are a few ways you can increase your delivery order size: Alcohol delivery When you’ve got a busy night ahead of you, you want all of your ticket sizes to be as substantial as possible. How to increase delivery order size during football season Reduce long wait times and improve your customer experience.Īvoid missing or incorrect orders which can turn into costly mistakes. Keep avoidable cancellations low with easy-to-execute and easy-to-prepare orders. Train your team on DoorDash at least a few days prior to a big game day. Here are a few more tips on handling the influx of game day delivery orders: "We also challenge our team members to not turn off or slow down third-party delivery - often this is a knee-jerk reaction that is not good for the business, and can be avoided with proper planning," he said. A thoughtfully designed football food menu attracts fans, improves the game day experience, and can be used in your promotional content.Īndy Husbands, CEO & Pitmaster, The Smoke Shop BBQĪndy Husbands, CEO and Pitmaster of The Smoke Shop BBQ in Boston, also advises restaurants to put systems in place to avoid having to stop accepting new delivery orders. Offer game day discounts on high-margin dishes.įor delivery menu tips during football season, take inspiration from other successful game day menus, and don't hesitate to explore specialized appetizers, themed drinks, desserts, and more. Help your takeout customers bring the tailgate party experience home with shareable menu items such as beer specials, appetizer platters, or barbecue favorites. Name dishes after famous players or football-related terms, like Scrimmage Sliders or Touchdown Tacos. ![]() Theme your menu after your town’s college football team or mascot. Here are a few restaurant, pub, and sports bar menu ideas: Just be sure to update DoorDash with your limited-edition menu. Special menus create hype around popular events and give you the opportunity to showcase themed dishes. See the Restaurant Marketing Calendar & Toolkit for detailed strategies you can try. Whether you’re a huge pub or a small sports bar, the social media strategy stays the same: Keep a consistent posting schedule, publish quality content, and stay on-brand. ![]() Create buzz for your venue by posting across social platforms and sharing team-specific content and countdowns to game days. It’s also a great (and free!) way to spread necessary information, like a change in your menu or which games you’ll be playing on TV. Social media is an open forum for your promotional content. Here are four strategies to get the ball rolling: 1. These can range from online advertising to iconic restaurant or sports bar menu items. To make the most of big sporting events, you’ll want to start the season off strong by implementing creative football promo ideas. Source: Statista Ideas for NFL and college football promotions To get a piece of this pie, restaurant operators can make football season work to their advantage - and that starts with brainstorming football promo ideas.Įstimated Game Day consumer spending in the US. In 2023 alone, the estimated consumer spending on football’s biggest weekend in the US was $16.5 billion. Treat each game like a mini holiday by creating tailored menus and offering NFL- or college-themed football promotions to help boost sales.įootball season is a major driver of traffic and revenue for many bars, pubs, and restaurants, including sales for dine-in and delivery orders. With the right planning, restaurants and bars can tap into this momentum and build their own loyal following of fans. NFL and college football games connect communities, bringing fans together to eat good food and share an exciting experience (such as yelling at the television together). Talk to almost any restaurant owner in the United States, and they’ll tell you football is not just a sport - it’s deeply entwined with their livelihood. Football is big business for the hospitality industry Let’s dive into some of the opportunities football season offers pubs, bars, and restaurants, and we’ll even pass along some actionable promo ideas. NFL and college football traditions run deep in American culture, and hospitality venues that are able to appeal to fans can benefit throughout game season. Football is big business for the hospitality industry Ideas for NFL and college football promotions Preparing for game day delivery orders How to increase delivery order size during football season Keep your kitchen from getting overwhelmed Football season is a super opportunityįootball season is a golden opportunity to boost your restaurant, pub, or bar sales with both on-premise and delivery sales.
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